3 Website Development Trends in 2022 Used by the Best Web Development Company

With every new year comes change.  As the year 2022 came, so did the need to enhance websites, mobile applications, and online content became necessary.  As time is progressing, the competition in the online world is becoming tougher, and to become the best web development company in Australia, companies are striving to abide by these trends.

When you hire web designer in Brisbane or a mobile app development company Australia, you must make sure it complies with the following trends to help you remain ahead of your competition. So, without delay let’s jump right into the list of trends that the best web development companies in Australia are practicing.

1. Voice Search Optimization

Today, many people prefer to search for their required content on the web using their voice. To stay ahead of the competition, you should hire web designer in Brisbane that will incorporate voice search optimization in your business website.  Basically, voice search optimization on any website makes it appear in voice searches performed on search engines such as Google.  Thanks to voice assistants such as Siri and Alexa, devices that make use of voice recognition are also becoming very popular.  Now, many people have placed these technological devices in their homes that instantly recognize their voice and perform searches for them.  People also use these devices to do online shopping. So if you are hiring the best web development company in Australia to design a shopping website for you and it does not optimised for voice search, your business may be missing out on thousands of customers who are IT-focused. 

2. Accelerated Mobile Pages (AMP)

A very hot website development trend in 2022 is accelerated mobile pages.  This is a technology that is created by a joint venture of Twitter and Google to make mobile pages load faster. Pages that are AMP optimised by the best web development company in Australia have the ability to load faster so they rank better on the search engine as compared to traditional mobile web pages. Non-AMP pages can take up to 22 seconds to load. On the other hand, AMP pages take just 2 seconds! When you are looking for someone to design your website, make sure they are also a mobile app development company Australia because they will know the best tactics to optimise your website for the mobile. This way, people who use their mobiles to interact with your business have a fast webpage loading experience. This will make them come back over and over again to your website. On the other hand, if your page is not optimized for the mobile, people will become tired of waiting for it to load and never come back.

3. Chatbots That Work on Artificial Intelligence

If you want to hire web design company in Brisbane to create your business website, make sure they are well aware of AI-powered chatbots.  These bots are similar to your everyday chatbots but way more intelligent.  Using artificial intelligence, they are able to employ machine learning and natural language processing techniques so that they can clearly understand what the user’s needs are and respond to them just like a human assistant would.  Many best web development companies in Australia just like Kepler Soft advise to use this technology on business websites because it will help cut down the cost of hiring customer service experts that answer people’s queries 24/7. In the future, it is guessed that if any business website does not have an AI-powered chatbot, it may not be able to compete with the other companies in the internet world.  These amazing, intelligent bots can connect users with the correct department, offer repair instructions, answer many difficult FAQs as well as take orders, among many other things.

Best Web Development Company in Australia Follows the Latest Website Trends in 2022

Now that we have shared with you a few of the latest website development trends of 2022, make sure when you go to hire web design company in Australia, they are capable of incorporating the fantasticing new trends in your website. This is very important for the success of any business. Stay tuned to read about more upcoming trends to help boost your business in the near future.